Promotional Photo Collector Cards

A collector card (often referred to as a trading card in the US) is a small card, usually made out of cardboard or thick paper, which contains an image of a certain person, place or thing (fictional or real) and a short description of the picture, along with other text on the back (statistics in the case of baseball cards, or a brief biography or trivia in the case of Petula.) Over the years, Petula's image has been featured on a wide variety of different types of cards all over Europe and the USA. The earliest cards were found in cigarette packages which served as promotional advertisement for her films. Eventually, her image could be found in packages of gum, (like baseball cards) and confectionery products, like chocolate bars with information about her career and or promotion for her current film. Recording companies, like Vogue and all of their international subsidiaries, also used the cards as promotional advertisement with a list of her current singles, EPs and/or albums on the back. In the Sixties, Petula's photos were arcade prizes dispensed by machines at fairs and carnivals in the U.S. Today, Petula's autographed promotional postcards have also become very collectable.



Compiled by Laurie Parsons Zenobio. Most cards from the collection of Mike Jones


Playing Cards



Dutch playing card - 1960s
Film, pop music stars
One of 52 pop stars in a series which also features Cliff Richard.
Note misspelling of 'Clarck.'



Spanish playing card - 1960s
One of 52 pop stars
Others in series: Twiggy, Sammy Davis Jr., Duke Ellington, Four Tops, Eartha Kitt

American playing card - 1966
Enterprises Pop Music Record Club of America
Stars also included in series: Bobby Vinton, Bobby Rydell, Andy Williams, Frank Sinatra, Connie Francis, The Beach Boys, The Supremes, etc.

Film Star Publicity Cards



UK


UK Picturegoer Series, London, #W 385


UK, Picturegoer Series, London,


Film Star Series #1166
Show Parade Picture Series


UK, The Huggetts promotion


German Tobacco Card
1951 Greiling Film Star Cigarette Card #195
Dance Hall Promotion
CARD BACK


Picturegoer D565 Advance Films


Italy, Rotalfoto, Milano, #129
The Card promotion


Pre-printed autographed Made in Heaven promotion


Germany, Kunst und Bild, Berlin, #A 776
Made in Heaven promotion

Pop Stars Photo Cards



Holland


Germany


Germany


Italy


Italy


Spain





Film & Recording Star (GUM / CONFECTIONERY) Cards



Holland - Maple Leaf Gum Stars
One of 52 pop stars which also featured: Ricky Nelson, Pearl Bailey


Holland - Maple Leaf Gum Stars F#29


Holland - Dandy Gum A#94
Also in series: Doris Day, Anthony Perkins, Brenda Lee, Johnny Hallyday, Bobby Darin, Yves Montand, etc.


Holland - Dandy Gum G#34


A & BC Chewing Gum
#2 in a set of 48
Made in Heaven Promotion - 1952
Sweden - Star C Bilder #19


Sweden - Star C Bilder #24


Sweden - Star C Bilder #66


Sweden - Star C Bilder #270
CARD BACK


Yugoslavia
CARD BACK


Dutch chocolates


French Victoria Chocolates



Autographed Cards
Pre-printed and personally autographed



UK, pre-printed autograph


UK, personalized autograph


UK, personalized autograph


UK, personalized autograph


UK, pre-printed autograph


UK, pre-printed autograph


UK - J Arthur Rank
Genuine autograph, but not signed in the fifties.


UK Pre-printed autograph
J Arthur Rank


UK, pre-printed autograph


Genuine autograph, but not signed in the fifties.


Personalized pre-printed card


UK, Pre-printed Celebrity Autograph Series, 1959


Pre-printed autograph


UK,
Genuine autograph


UK, 1987
Genuine autograph



Record Promotion / Autographed postcards



Pre-printed autographed Polygon card


UK autographed Polygon/Pye card


Kane, Sussex England
Disc Stars #8 - Nixa
CARD BACK


France Vogue, licensed by Pye


Germany, Genuine autograph


France Vogue, licensed by Pye


Vogue, Licensed by Pye
Genuine autograph
CARD BACK


Pye - Genuine autograph
CARD BACK


Netherlands, Imperial Records
Vogue - Holland


Belgium, Antwerpen


France, Publistar, Marseille #767/Vogue


Genuine autograph






Italy


Germany, Krüger, #902/264


France, Publistar, Marseille - 885/Vogue




Germany


France, Pre-printed
Editions Starama S-817/Vogue


Pre-printed


Card featured Petula's pre-printed signature, but Petula herself added "Best wishes"


France, Pre-printed #816/Vogue







France, Publistar, Marseille - 887/Vogue


France, Publistar, Marseille #1129


Genuine autograph


German Vogue Schallplatten
BACK


Utrecht Netherlands AX4940


Utrecht Netherlands AX6189


German Vogue, pre-printed
Paper, not card
CARD BACK


German Vogue
Paper, not card
CARD BACK


Genuine autograph


France, Vogue licensed by Pye
Genuine autograph
CARD BACK


"Muziek Parade" - Austria, Germany, and Switzerland


Dutch postcard


France, Photo by Pierre Spitzer


France, Photo by Pierre Spitzer


German postcard for Vogue Schallplatten


Vogue Posrcard #886 Genuine autograph


1969


1970, Genuine autograph


1974 Panini French Sticker Card #11/AZ


France, AZ record label
Genuine autograph


France 1977 / CBS
Genuine autograph


UK, 1981
Genuine autograph


France, Corvisart, Épinal, #1505



Theatre/Concert/Magazine Promotion



Utrecht, Netherlands #AX 4437


UK 1982, Sound of Music theatre promotion
Genuine autograph


USA, Daeida Magazine



Arcade Cards



The Exhibit Supply Company (ESCO) of Chicago issued Post Card sized, thick cards from the early 1900 through the 1960. Their cards were sold for a penny each (later, a nickel or dime) and dispensed in carnival or fair arcade machines.


Issued by Billboard


Back of Billboard card.


Film/Radio/TV Star Match Box covers



Printed in the Netherlands. Over 800 cards in the series. All feature a distinctive bright yellow border. These sets were issued from about the late 1950s through the mid 1970s. Also in series: Natalie Wood, Sophia Loren, Aretha Franklin, Elizabeth Taylor, Elvis Presley, etc.